industry
Hospitality and food service
A venue is discovered on a phone, often while someone is deciding where to go. If the menu is a PDF and the booking link is buried, the visit goes elsewhere.
What is different about this sector
A venue is discovered on a phone, often while someone is deciding where to go. If the menu is a PDF and the booking link is buried, the visit goes elsewhere.
Systems we typically work with
- Point of sale
- Reservations
- Delivery and ordering platforms
Problems we are asked to solve
- Menus that are out of date because updating them is a manual step.
- Bookings taken by phone during service, competing with serving customers.
- Listing information that disagrees between the website and the platforms.
Where to start in this sector
Most projects here begin with one of three questions: the enquiry path is losing jobs, the systems do not share information, or the website no longer reflects what the business actually does.
We answer those in that order, because fixing the enquiry path is usually cheaper than replacing the systems, and replacing the systems rarely fixes an enquiry path that was never designed.
What we do not claim
This page does not carry client names, testimonials or measured results for this sector, because we have not collected verifiable evidence for them. When we have it, and the client permits publication, it will appear here with the evidence attached.