service
AI search visibility
A business concerned that customers are increasingly asking an AI assistant rather than a search engine, and unsure whether the business is described accurately when they do.
What you get
- A review of how the business is currently described across the public web, and where those descriptions disagree.
- Clear, consistent, well-structured descriptions of services, locations and boundaries of what you do.
- Structured data and content structure that makes the business legible to machine readers.
- A measurement approach: what can be observed, and what genuinely cannot.
How this differs from seo and organic search
Classic SEO optimises for a ranked list of links. This work is about being described accurately and consistently in a synthesised answer, where there is no ranking position to hold.
How we approach it
- We check what machine-readable facts your site publishes — structured data, clear entity statements, extractable answers — rather than guessing at ranking factors.
- We distinguish content that is merely present from content that can be quoted accurately out of context.
- We measure against observed behaviour in search and assistant surfaces, and we say plainly where a result cannot be measured.
What is out of scope
- Guaranteed inclusion or citation in any AI product. No one can guarantee that, and the mechanisms are largely undisclosed.
- Claims that any specific tactic causes a specific AI answer.
How it is priced
Cost is driven by how much of your information is currently published in a machine-readable form and how much has to be structured first.
See the pricing page for how that works in practice.
How to start
The first conversation is free and usually takes half an hour. Bring the problem as you experience it — what is not working and what you have already tried.
Tell us what you need
The more specific you are about the problem, the more useful the first reply will be. We read every enquiry ourselves.